Dharin Shah

Dharin is a senior engineer working in the Search team at GetYourGuide. He is responsible for all the infrastructure and data processing for search, which is exposed via generic APIs. He has deep interest in performance, distributed systems & databases, and has past experience in contributing to Opensearch. He also enjoys reading technical white papers, as well as reading more about the current AI hot-trends in general.


Session

07-10
10:45
45min
From Text to Context: How We Introduced a Modern Hybrid Search
Ansgar Gruene, Dharin Shah

Customers only buy the products they are able to find. Improving the search functions on the website is crucial for user-friendliness.

In our talk we present the lessons learnt from improving the search of our global online marketplace, which sells 20 million products per year. We moved from a traditional word-match based approach (BM25) to a modern hybrid solution that combines BM25 with a semantic vector model, an open-source language model that we fine-tuned to our domain.

With numerous references to current literature, we will explain how we designed our new system and solved the multiple challenges we encountered on both the ML and engineering side (data pipeline encoding documents, live service encoding queries, integration with search engine). Our system is based on OpenSearch, the lessons can be applied to other search engines as well.

In particular the presentation will cover:
- Status and Short-Comings of our old Search
- Introduction of Hybrid Search
- Our Machine Learning Solution
- Architecture and Implementation (with special consideration of latency)
- Learnings and Next Steps

PyData: Deep Learning, NLP, CV
North Hall